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What are enhanced listings in Google Merchant Center?

What are enhanced listings in Google Merchant Center?

Enhanced Listings are listings that are eligible to display on the Shopping tab of Google searches. These listings require more product data and for you to comply with both policies for free listings and Shopping ads. Once you are qualified for enhanced listings, you will also be eligible for Google Ads.

What enhanced listings?

Products that are eligible for enhanced listings will appear in content-rich formats on the Shopping tab, which may boost traffic and drive sales. In addition to the attributes required for standard free listings, the following attributes are required to participate in enhanced listings.

How do I get my product approved by Google?

Must have requirements for approved Google Shopping feed (Required)

  1. 1.1 1. Have proper product identifiers (google requires at least 2 of these 3, GTIN, MPN, or brand)
  2. 1.2 2. Have a landing page for each product.
  3. 1.3 3. Add image links for every product.
  4. 1.4 4. Include the accurate price and the correct currency.
  5. 1.5 5.
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How do I enable surfaces on Google?

To do this go to Products > Feeds and then look at the list of channels that you feed is showing on. If Surfaces across Google isn’t listed against your feed then click on your feed and check the settings. Within the settings section you may have the option to enable Surfaces across Google.

What is free listing on Google?

By participating in free product listings, your product offers may be eligible to show across different Google surfaces, like the Shopping tab, Google Search, Google Images, Google Maps, and Google Lens.

How do I post a free ad on Google?

Instructions

  1. Sign in to your Google Ads account.
  2. From the navigation panel on the left, select Display campaigns.
  3. Then click Ads & extensions from the page menu on the left.
  4. Click +.
  5. Click Upload display ads.
  6. Select an ad group.
  7. Choose a file to upload.
  8. You can upload image ads as GIF, JPG, and PNG.
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How do I approve Google Merchant?

To get approval, products must contain all required attributes and follow Shopping ads policies….Approved local products

  1. Sign in to your Merchant Center account.
  2. Click the tools icon.
  3. Under “Current Issues”, select Items to view errors and warnings for your account:

What is Google free listing?

Where free product listings appear on Google. Free product listings can appear in Google search results in several places. In the “All” section, usually in the middle of the page, often more than once, and grouped by a price or type. ‍ Free product listings in the All tab of the Google Search results page.

What are Google surfaces?

Surfaces Across Google offers business the opportunity to showcase products across Google Search, the Google Shopping Tab, Google Images and Google Lens and other Google platforms. Like results in Google’s search index, participating business will be able to to appear on Surfaces Across Google for free.

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Where can I list products for free?

List your products on Google for free, and reach the hundreds of millions of people shopping each day across our properties.

Where do Google free listings show?

Free product listings can appear in Google search results in several places. In the “All” section, usually in the middle of the page, often more than once, and grouped by a price or type. In the Images tab, they show up under the paid ads, and usually have a little Product sign in the bottom left corner.

Is Google ads account free?

Signing up for an account is free. You’ll only pay when your customers take action, like when they click your ad to visit your website or call your business. To set you up for success, we’ll provide reports and insights so you can track your ad’s performance and costs.