Why do I have more followers than likes on my Facebook business page?

The main reason why you have more likes than followers is that some people have chosen to unfollow your page. They want to continue to show that they like your brand, and by keeping their page like in place, they can do things like enter your contests on Gleam or have your brand show up in their list of liked pages.

How can you have more followers than likes on Facebook?

18 Ways to Increase Facebook Followers and Likes in 2021

1. Run Facebook Ads.
2. Invite People to Like Your Page.
3. Create Viral Content.
4. Host a Giveaway.
5. Post Attention Grabbing Content.
6. Add a Facebook Likes Pop-Up.
7. Try Out Facebook Live.
8. Partner with an Influencer.

Are followers or likes better on Facebook?

Anyone who has liked your page can choose to unfollow you but will remain “liking” the page. In other words, your page will still register the like, but the account will not see the content that your business posts in their feed. As one source puts it, “Likes are good but followers are better.

Are Facebook page likes the same as followers?

A Like is a person who has chosen to attach their name to your Page as a fan. A follower is a person who has chosen to receive the updates that you post in their news feed (subject to the Facebook algorithm of course).

What does it mean when you have more followers than likes?

When people liked your classic Page, they also automatically “followed” you, which allowed them to see your posts in News Feed. People who liked the Page could also choose to unfollow the Page and not see its posts in their News Feed.

Do Facebook followers matter?

So, what does all this mean for brands? It means you shouldn’t get hung up on Facebook page followers. Instead, focus on increasing your reach, engagement, and exposure. Other than making you look popular, page followers have no fundamental bearing on who sees what.

Why do I have more friends than followers on Facebook?

What Is the Difference Between a Friend and a Follower on Facebook? Facebook friends differ from followers in how much access they have to your profile and how they can interact with you and your posts. But this also depends on your own sharing, post, and privacy settings.