What are some product KPIs?

Product managers will choose KPIs that meet specific performance goals or those of the company. This may include customer performance, product usage, product development or financial performance indicators. Product managers will monitor 5-6 KPIs regularly and select others to monitor for specific situations.

How do you measure product growth?

The growth metrics you definitely want to analyze include:

1. Revenue Generation. This is the most basic growth metric, but worth keeping an eye on.
2. Cost Per Lead.
3. Cost Per Customer (CPC) Acquisition.
4. Average Revenue Per User (ARPU)
5. Retention.
6. Upsells.
7. Annual Recurring Revenue (ARR)
8. Conversion Rates.

How do you measure product development?

Strategic product development metrics:

1. Research and development (R&D) as a percentage of sales.
2. Total R&D / product headcount.
3. New patent generation.
4. Average product ROI.
5. Story points retired.
6. Team velocity points.
7. Sprint burndown.
8. Errors per 1,000 lines of code (KSLOC)

How do you measure a good product?

How Pendo measures Breadth of Use.

1. Frequency of Use. If a user isn’t logging into your product, it will be hard to retain them.
2. Depth of Use. Understanding how many of your product features are being used is key to measuring success.
3. Efficiency.

What are product indicators?

Product key performance indicators (KPIs) are metrics that measure your product’s performance. They help you understand if the product is meetings its business goals and if the product strategy is working. Without KPIs, you end up guessing how your product is performing.

What are typical product metrics?

Product metrics are quantifiable data points that a business tracks and analyzes to gauge the success of its product. Examples of product metrics include conversion rate, churn rate, and monthly recurring revenue. These metrics should all tie back to the product strategy.