How can I improve my mobile game retention?

15 Tips to Increase User Retention in Mobile Games

1. Make your First Impression Count.
2. Optimizing the Loading Screen.
3. Do NOT download everything at Once.
4. Create Interactive & Personalized Tutorials.
5. Time and Energy Mechanics.
6. Check Markets with Geopolitical Changes.
7. Personalized Push Notifications to Reactivate Users.

How can I increase my 7 day retention?

How Can You Improve Your Retention Rate?

1. Work on your first session and FTUE. They define the future behavior of users.
2. Keep your game and/or app on your users’ radar screen.
3. Think about bonuses and gifts.
4. Unlock new content and features steadily.
5. Add targets and stages.
6. Add social interaction.

What is a good day 7 retention rate?

Day 7 retention rates (average: 15\%) We often see a boost in the metrics at this point. This is because users are drawn back to the app in small but significant numbers through reengagement. As on Day 1, social apps performed well on Android, with 15\% of users retained.

How do I increase my daily active users?

5 Methods For Increasing App Engagement & User Retention

1. Efficient Onboarding.
2. Use Push Notifications (The Right Way)
3. In-App Messages.
4. Offer and Incentivization Program.
5. Encourage Two-Way Communication.
6. Ensure a High-Quality App With Proper Functionality.
7. Demonstrate The Benefit in Your App Store Listing.

What are retention features?

Retention tells you how valuable a feature is to your users Feature retention is usually measured through cohort analysis. At its most basic, cohort analysis is a behavioral analysis tool for observing how groups of people (“cohorts”) experience something, usually over time.

What is a good app retention?

Industry Benchmarks The average 30-day rate broken down by industry ranges from 27\% to 43\%, but for higher performing apps, that range is 32\% to 66\%. See more details here. While the average hovers around 20\% 90-day retention, it’s best to aim for 25\% or higher depending on your industry.

What is the average retention rate for mobile app users?

For those that are concerned primarily with user conversions and/or monetization, the most important objective is to keep users engaged and ensure repeat usage. Recently, Localytics dug through their data and found that just last year, the average mobile app retention rate was 20\% after 90 days across all industries.

How to drive user engagement and retention for your mobile app?

To drive engagement and retention you need to give users incentive to use your app. Mobile-specific rewards, specialized content access, coupons, special promotions, and other offers will help drive conversions and encourage engagement. Obviously, the ways you can incentivize users will depend on the nature of the app.

What is the difference between app engagement and retention?

Low app engagement and retention are a recipe for failure, while high engagement and retention equal the opposite. Engagement– describes how active users are on the application. While this is a somewhat subjective metric, Localyticsdescribes highly engaged users as users that participate in 11 or more app sessions a month.

How to increase user engagement and retention rates?

The first and arguably most important step in boosting engagement and retention rates is to build a quality mobile product. An app will rarely be without minor bugs upon launch; however, it is important to test a product correctly before shipping to ensure there aren’t any significant issues.