How do I license my own character?

Before you begin trying to license your character, make sure to trademark it and/or register its design so that your intellectual property cannot be stolen. The most efficient way to license a character is to hire a licensing agent who specializes in marketing characters and designs to companies.

Can you sell licensed characters on Etsy?

Copyrighted Characters In order to create goods based on these characters you need to obtain a license from the copyright owners. Some uses may be considered fair use, however, if you are selling these goods without a license you are most likely infringing. Avoid character use, unless you have permission.

How do you sell a licensed product?

To sell a licensed product you must have the blessing of the person holding the product’s rights. This is legally non-negotiable territory. Failing to secure permission to license a product will almost certainly result in costly legal action.

How does licensing a character work?

Such a licensing deal involves you licensing the rights from the owner of the cartoon character to place images of the character on your products. In return, the licensor (character owner) receives a royalty off every product you sell.

What is licensing a character?

Licensed character is used on the product and/or packaging but co-exists with the licensee’s own branding. It’s a direct relationship between licensor and retailer in which the retailer becomes the licensee as well as the seller of the product. In a nutshell: licensee sells their licensed products in their own stores.

Can you sell licensed characters?

Sorry, but it’s definitely illegal–you can only make things for PRIVATE use out of such fabrics. Making things for sale is a violation of copyright. It can also get your eBay account suspended, if you try to sell such items on eBay.

Can I resell licensed products?

Generally, it’s not illegal to resell an item that you have legitimately purchased. Once you have purchased something at retail it is yours to do with as you choose. If you’re using manufacturers’ logos to advertise the products you’re reselling, you need their permission.

How does licensing a brand work?

Brand licensing is the act of giving permission for another company to use your business’s intellectual property (IP). Brand owners lease their patents, software, or characters to other companies. Licensees can re-sell the IP at a higher price or manufacture merchandise with the IP on it.

How does product licensing work?

Product licensing involves two parties: a licensor and a licensee. The licensor owns the rights to certain intellectual property (IP) while the licensee manufactures products using the IP granted by the licensor via a license agreement. The licensor is able to offer new products that fall outside its core competencies.

Can you sell character concepts?

You can make a lot of money from licensing and selling your character designs. Character licensing is a huge worldwide business.

What is licensing and how does licensing work?

Licensing lets you instantly tap the existing production, distribution and marketing systems that other companies may have spent decades building. In return, you get a percentage of the revenue from products or services sold under your license. Licensing fees typically amount to a small percentage of the sales price but can add up quickly.

What does it mean to license a product?

Definition: A business arrangement in which one company gives another company permission to manufacture its product for a specified payment. There are few faster or more profitable ways to grow your business than by licensing patents, trademarks, copyrights, designs, and other intellectual property to others.

What does a licensor look for in a small business?

But in general, a licensor looks for the strongest company in terms of finances, manufacturing and marketing. The good news for small business is that strength is not necessarily measured in dollars or longevity. Before you tackle the licensing industry, you need to have your own house in order.

How much do large corporations make from licensing?

Many large corporations, such as the Walt Disney Co., generate less significant proportions of their revenue from licenses. IBM, after energizing its efforts to license its thousands of technology patents a few years ago, now attributes $1 billion a year of its corporate sales to licensing.