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What is keyword competition analysis?

What is keyword competition analysis?

A competitive keyword analysis is simply a process of “reverse engineering” your competitor’s website to determine what keywords or long-tail phrases they rank for. Usually, these types of reports include multiple data sets to offer insight into how well a specific website is ranking for certain topics.

Why is content gap analysis important?

A content gap analysis makes sure that you do not give such an opportunity to your competitors and helps you by filling in the gaps so that the potential buyers can stay on your website for longer. Content gap analysis also helps you determine if your content is good enough to convert your leads into customers.

How do I improve my SEMrush rank?

10 SEO Quick Wins To Drive Rapid Rankings Improvement

  1. Optimize your structured data.
  2. Fix your 404s.
  3. Optimize existing pages.
  4. Fix your local listings.
  5. Get mobile-friendly.
  6. Reclaim site mentions.
  7. Find low-hanging keyword fruit.
  8. Fix your duplicate content.
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Do you need a keyword gap analysis for your Seo?

No matter the pace, there is still competition to rank number one on search engines. A keyword gap analysis allows you to compare your keyword rankings to another domain’s rankings. This will help you discover opportunities you may be missing.

How to identify keyword gaps between competitors?

With keyword gap analysis, you can check which keywords your competitors are mostly using to answer their users’ queries. Competitive keyword research is what helps you identify the keyword gaps first. It provides you with a way to tap into these gaps. To carry out competitive research, start with making a list of your competitors.

What is the best tool to visualize the keyword gap analysis?

ChartExpo is a beneficial tool to visualize the keyword gap analysis. With over 50 customized visualizations, the ChartExpo for Google Sheets add-on transforms your complicated keyword gap analysis into persuasive, easy to understand, visual renderings that tell the story of your data.

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How can I get better at keyword analysis?

For a deeper analysis — and better insights — it’s often helpful to download a CSV report and work with the data in a spreadsheet program. The Moz Ranking Keyword CSV contains a useful Keyword Difficulty column. This allows you to find and sort for higher-volume keywords that are also easier to rank for.