How do I validate an MVP?
How do I validate an MVP?
- 7 Steps For Validating Product-Market Fit Before Building an MVP.
- Step 1: Prioritize Your Hypothesis.
- Step 2: Prioritize Target Customers.
- Step 3: Define Success Criteria.
- Step 4: Sketch Mockups For Each Hypothesis.
- Step 5: Identify Additional Things You Want To Learn From The Audience.
- Step 6: Prototype It Up.
What are the questions asked by customers?
5 Questions Every Customer Asks
- Do I want to do business with this person?
- Do I want to do business with the firm this person represents?
- Do I want and need what this person is selling?
- Does the price and value meet my expectations?
- Is this the right time to buy?
- Order Matters.
How do you validate product fitting?
Achieving product/market fit
- Identify Your Target Customer.
- Understand the Big Customer Needs.
- Know what you offer as a Value Proposition.
- Specify your Minimum Viable Product Feature Set.
- Create Your Minimum Viable Product Prototype.
- Test the MVP Prototype with Potential Customers.
- The 40\% rule.
- Bounce Rate.
What do I need to maintain MVP?
When you build an MVP, you build it off of features you feel are most important to your customers….Measure the results
- Word of mouth (i.e. traffic)
- Engagement.
- Sign-ups.
- Downloads, launch rates, etc.
- Percentage of active users.
- Client Acquisition Cost (CAC)
- Number of Paying Users.
- Client Lifetime Value (CLV)
What are the best sales Questions?
Sales Questions to Ask Customers
- “Do we need to include any other decision-makers in our conversation?”
- “If timeline or budget were not constraints, what would your ideal solution look like?”
- “Why is this a priority for you now?”
- “What challenges do you think will come up as you try to purchase the product?”