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Why should we use long tail keyword?

Why should we use long tail keyword?

Long-tail keywords are much easier to rank than short-tail keywords because of the relatively low competition. They also account for 70\% of all web searches, so if you’re not focusing on them in your strategy, you’re missing out on massive opportunities to drive quality traffic.

What are long tail keywords in a blog?

Long-tail keywords are unpopular keyword phrases with low search volume and high variation. In other words, these queries are only searched a few times per month because they are very specific keywords, or because people phrase their queries in many different ways.

What is the long tail concept?

The long tail is a business strategy that allows companies to realize significant profits by selling low volumes of hard-to-find items to many customers, instead of only selling large volumes of a reduced number of popular items. This definition deals with the business strategy use of the term.

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What is long tail content?

Long-tail encompasses all content that generates traffic more than three days after publishing. Everlasting content increases brand authority, continually drives relevant traffic to your domain and holds a valuable position in search engine rankings for months – or even years – from when it was first published.

What is long-tail keyword search?

Long-tail keywords are longer and more specific keyword phrases that visitors are more likely to use when they’re closer to a point-of-purchase or when they’re using voice search. They’re a little bit counter-intuitive, at first, but they can be hugely valuable if you know how to use them.

What are long tail keywords and how are they used?

Long-tail keywords are how users interact with search engines . They generally tend to ask long and detailed questions rather than using one- or two-word queries. It helps them get relevant answers to their questions. Thus, long tail keywords have the potential to bring organic traffic that converts better.

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How to find long tail keywords for SEO?

SEO Scout Keyword Research. The Keyword Research tools offered by SEO Scout make it easy to identify long tail keywords and then optimise your content.

  • Sort by volume.
  • Filter by CPC.
  • Use competitor research to uncover long tail keywords.
  • Use your website keywords to identify long tail keywords.
  • Use the SEO Scout Keyword Groups to dig down deep.
  • What are long tail keywords maximum length?

    Long tail keywords are search terms with relatively low search volume and competition levels. Also, long tail terms tend to be longer in length (3+ words) than most other keyword types. Even though few people search for individual long tail queries, when you add them together, long tails actually make up a large chunk of all Google searches.

    How to find Good keywords?

    Look for Long-Tail Keywords. Long-tail keywords are really phrases of 3 to 5 words and sometimes more.

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  • Use Latent Semantic Indexing. Known as LSI,this secret to finding the best keywords involves using related terms in addition to your main key phrases.
  • Keep an Eye on Trends. Trends show you what’s popular on search.
  • Incorporate Location-Based Keywords. Adding a country,region,state,or city name to a main keyword can help you stand out from the crowd and show up higher in local search
  • See What Works with Analytics. If you’re already getting some traffic to your website,use your analytics data to find good keywords that are already working.
  • Prioritize Keywords According to Profit per Sale. The best keywords attract visitors that eventually buy from you.
  • Check the Competition. Risk-taking business owners might want to optimize for the highest competitive keywords right from the beginning,while more conservative businesses might prefer aiming for low-competition keywords and