What is augmented reality in simple words?

Augmented reality (AR) is an enhanced version of the real physical world that is achieved through the use of digital visual elements, sound, or other sensory stimuli delivered via technology. It is a growing trend among companies involved in mobile computing and business applications in particular.

What is augmented reality used for?

Augmented reality is used to enhance natural environments or situations and offer perceptually enriched experiences.

What is augmented reality and how it works?

Augmented reality starts with a camera-equipped device—such as a smartphone, a tablet, or smart glasses—loaded with AR software. When a user points the device and looks at an object, the software recognizes it through computer vision technology, which analyzes the video stream.

How is augmented reality used in everyday life?

Augmented reality is used to virtually bring a digital object into the real-life world. AR is basically used to digitally place an object on the surface of a real-life existing body. AR allows us to interact with virtual stuff just like it is actually present in front of us.

What is augmented reality in 5G?

With the commercial deployment of 5G, augmented reality/virtual reality (AR/VR) encompass a host of new use cases which, augmented by edge computing, will bring great value to industry and enterprises. AR involves adding digital overlays to live views.

What is augmented reality example?

Disney Coloring Book. A few years ago, Disney created a unique way for children to see their favorite characters in 3D using augmented reality. The research team developed technology using AR that would project colored images from a coloring book into 3D renderings using a mobile phone or tablet.

Why is Augmented Reality good?

AR increases engagement and interaction and provides a richer user experience. Research has shown that AR increases the perceived value of products and brands. Well implemented AR activity conveys innovation and responsiveness from forward-thinking brands.