How big does a Facebook custom audience need to be?

After you create a list of customers, Facebook looks for their profiles and shows these users your ads. Note that users may see which company is using their personal information. The Facebook Custom Audience minimum size is 20 users.

How many people do you need for a custom audience?

You need at least 20 people in your Custom Audience to serve ads to that audience. If your website isn’t getting much traffic yet—or if your email list is very small—you may want to try running ads to send traffic to your site or encourage email subscribes before setting up Custom Audiences.

How big is a lookalike audience?

100 people
Facebook Lookalike Audience Minimum Size To create a Facebook lookalike audience, your source audience needs to include at least 100 people from a single country. Additionally, it’s recommended that your source audience contain 1,000 to 50,000 people.

How many emails do I need to create a lookalike audience?

After years of working with lookalike audiences, I believe you need at least 1,000 emails to create an effective lookalike audience, and more than 5,000 fans or page engagements to create an accurate audience based on your page or post engagements.

What is the minimum audience size for LinkedIn ads?

300 members
The minimum audience size required to run an advertising campaign is 300 members, but we suggest a minimum of 50,000 to drive results for your campaign. We recommend the following audience sizes for LinkedIn’s advertising products.

What is a 3\% lookalike audience?

Tested Audiences Our first Lookalike Audience targeted 1\% of US population that most resembled our existing customers. The second Lookalike Audience was larger, targeting 5\% of the US population. The third Lookalike Audience we tested targeted 10\% of people in the US most closely matching our client base.

How many people are needed for lookalike audience?

To create a lookalike, your custom audience needs to have at least 100 people. If you don’t have enough people for a custom audience based on a product page, you could always create a custom audience that includes visits to all product pages or all pages on your website.

How many contacts do you need before creating a Lookalike Audience?

Select the lists you want to create a Lookalike Audience from. You should have at least 300 contacts combined across your different lists, but for best results, Facebook recommends having at least 500 contacts.

How many customers do you need for a Lookalike Audience?