General

What does marketing API stand for?

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What does marketing API stand for?

application programming interface
API stands for application programming interface, and in our Halossary (your handy dandy collection of marketing terms), it’s defined as “code that makes data and/or functionality from one website available for use in other applications.”

What is an advertising API?

The Ads Application Programming Interfaces (APIs) are designed to assist developers in creating applications that interact directly with the advertising platforms so that they can manage the marketing campaigns efficiently.

What is a marketing API developer?

The Marketing API is an HTTP-based API that you can use to programmatically query data, create and manage ads, and perform a wide variety of other tasks. This section covers general information on the Marketing APIs, access, versioning, and more.

Can API be used for marketing data?

APIs make big data more manageable. With a combination of APIs, you can track multiple marketing campaigns on one dashboard, all while keeping tabs on your data in real time. Native marketing integrations exhibit fewer errors and there’s no more logging into multiple reporting tools just to get an overview or update.

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How do I use Facebook marketing API?

Don’t forget to check general best practices for using the Marketing API.

  1. Step 1: Create a Campaign.
  2. Step 2: Define Targeting.
  3. Step 3: Create Ad Set and Define Budget, Billing, Optimization, and Duration.
  4. Step 4: Provide Ad Creative.
  5. Step 5: Schedule Delivery.

What is Facebook Marketing API?

What is the Facebook Marketing API? Marketing APIs are a collection of Graph API endpoints that can be used to help you advertise on Facebook and Instagram. From automated ads management and dynamic creative to targeting and optimization, the Facebook Marketing API can unlock new options for your business.