Who is the target market for cruises?

Who is the target market for cruises?

In very general terms, cruising attracts adults ranging in age from their 30s through to their 80s, and you will not find a ship full, exclusively, of 20 year olds.

What demographics go on cruises?

In 2008, CLIA offered the following profile of the average cruise vacationer:

  • Predominantly white/Caucasian (93\%) person.
  • Around 46 years old (down from 49 in 2006).
  • Well-educated, with 65\% of college graduates, and 24\% of post-graduates.
  • 83\% are married.
  • 58\% work full-time.
  • Average household income of around USD90,000.

What is the average age of people on cruises?

47 years old
The average cruise passenger is 47 years old The average age of a cruise passenger is 47 years old. However, people in their forties make up only 15\% of cruise passengers. Most cruises have a mix of all ages, from children to pensioners.

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What is the most ethical cruise line?

6 of the best environmentally friendly cruises

  • Uniworld. The boutique river cruise line balances luxury standards with caring for the environment by buying locally and reducing and recycling waste on a daily basis.
  • Ecoventura.
  • Hurtigruten.
  • Fathom.
  • Amadeus.
  • Star Clippers.

What is the average number of passengers on a cruise ship?

3,000 passengers
Cruise ships vary in size from the largest ships which carry over 6,000 passengers to the smallest cruise ships which carry around 100 passengers. The average cruise ship carries 3,000 passengers, is 1,000 feet long with an internal volume of 120,000 gross tonnes.

How much does a cruise ship make per year?

In total, the cruise line operates nearly 60 ships that cover the world. As you might expect, all those ships bring in a lot of money. In the past year, Royal Caribbean saw revenue of $9.5 billion from its business. That’s a total of $26,010,545 divided out for each day of the year.

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Are cruises full of old people?

Cruises are very popular with the elderly British people. Elderly people travel all around the world on the latest and biggest cruise ships, filled with new technology and activities. Everything you need is in one place and you can visit loads of countries on one trip.

How many cruise ships sink a year?

On average that’s about 2.5 ships a year. Sinking When the Costa Concordia (a subsidiary of Carnival Corporation) partly sank last year off Giglio, Italy, killing 32 people after hitting a submerged rock, it was one of the first times a cruise ship had done so since the Explorer in 2007.

Is Norwegian Cruise Line eco friendly?

Norwegian Cruise Line introduced the Eco-Smart Cruising program to help preserve the oceans and to be an environmental steward, fulfilling its core company value of Environmental Protection. Norwegian is also accredited to the international ISO 14001 standard for Environmental Management Systems.

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Why cruise ships are bad?

Cruise ships are terrible for the environment. Their heavy use of fossil fuels means that even on a short week-long cruise, a person would produce the same amount of emissions as 18 days on land. They also emit large amounts of sulphur dioxide and carbon dioxide and have terrible waste management policies.